Reference Guide

Image Sizes for Every Social Media Platform in 2026

The definitive reference for social media image dimensions. Bookmark this page and never guess at the right size again — every platform, every placement, updated for 2026.

Social media platforms update their image specifications regularly, and using outdated dimensions can result in blurry uploads, unexpected crops, or rejected ad creatives. This guide covers the current recommended image sizes for every major platform and placement type as of 2026. Whether you are designing organic posts, paid ads, or profile assets, you will find the exact pixel dimensions and aspect ratios below.

For every size listed, ASPCT RATIO includes a built-in preset — upload your image, select the formats you need, and export perfectly cropped versions in seconds.

Instagram Image Sizes

Feed Post (Square)

1080 x 1080 px

Ratio: 1:1

Most common feed format

Feed Post (Portrait)

1080 x 1350 px

Ratio: 4:5

Maximum feed real estate

Feed Post (Landscape)

1080 x 566 px

Ratio: 1.91:1

Less common, less engagement

Story / Reel Cover

1080 x 1920 px

Ratio: 9:16

Full-screen vertical

Carousel Slide

1080 x 1080 px

Ratio: 1:1

Consistent across slides

Profile Photo

320 x 320 px

Ratio: 1:1

Displays as circle

TikTok Image Sizes

In-Feed Photo Post

1080 x 1920 px

Ratio: 9:16

Full-screen vertical

Video Cover Image

1080 x 1920 px

Ratio: 9:16

First impression on profile grid

Profile Photo

200 x 200 px

Ratio: 1:1

Minimum recommended

Spark Ads

1080 x 1920 px

Ratio: 9:16

Matches organic format

Facebook Image Sizes

Feed Image

1200 x 630 px

Ratio: 1.91:1

Landscape, link share optimized

Feed Image (Square)

1200 x 1200 px

Ratio: 1:1

Higher engagement in some tests

Cover Photo

1640 x 624 px

Ratio: 2.63:1

Displays differently on mobile

Story

1080 x 1920 px

Ratio: 9:16

Full-screen vertical

Event Cover

1920 x 1005 px

Ratio: 1.91:1

Wide landscape format

Ad — Single Image

1200 x 628 px

Ratio: 1.91:1

Recommended by Meta Ads

YouTube Image Sizes

Video Thumbnail

1280 x 720 px

Ratio: 16:9

Critical for click-through rate

Channel Banner

2560 x 1440 px

Ratio: 16:9

Safe area: 1546 x 423 px center

Channel Profile Photo

800 x 800 px

Ratio: 1:1

Displays as circle

Community Post Image

1200 x 1200 px

Ratio: 1:1

Square works best

Pinterest Image Sizes

Standard Pin

1000 x 1500 px

Ratio: 2:3

Best performing ratio

Long Pin

1000 x 2100 px

Ratio: 1:2.1

May be truncated in feed

Square Pin

1000 x 1000 px

Ratio: 1:1

Less common, lower visibility

Board Cover

600 x 600 px

Ratio: 1:1

Thumbnail display

LinkedIn Image Sizes

Single Image Post

1200 x 1200 px

Ratio: 1:1

Square maximizes feed space

Link Share Preview

1200 x 627 px

Ratio: 1.91:1

Landscape, auto-generated from URL

Company Page Cover

1128 x 191 px

Ratio: 5.9:1

Ultra-wide, keep text centered

Profile Background

1584 x 396 px

Ratio: 4:1

Personal profile banner

Sponsored Content

1200 x 628 px

Ratio: 1.91:1

Landscape ad format

Profile Photo

400 x 400 px

Ratio: 1:1

Displays as circle

X / Twitter Image Sizes

In-Stream Post

1600 x 900 px

Ratio: 16:9

Landscape, displays in timeline

Header Photo

1500 x 500 px

Ratio: 3:1

Profile banner

Profile Photo

400 x 400 px

Ratio: 1:1

Displays as circle

Card Image (Summary)

800 x 418 px

Ratio: 1.91:1

Link preview card

General Best Practices

Always upload at the recommended resolution or higher. Platforms will compress your image on upload, so starting with a high-quality source ensures the best possible output. Avoid upscaling small images to meet these dimensions — the result will be visibly blurry.

For images with text, keep all important copy within the center 80 percent of the canvas. Profile banners and cover photos in particular display differently on desktop and mobile, and content near the edges is often cropped on smaller screens.

Use JPEG for photographic content and PNG for graphics with text, logos, or transparency. Keep file sizes under 20 MB as a general rule — most platforms accept larger files, but smaller uploads process faster and display more reliably.

Resize for Every Platform Automatically

ASPCT RATIO has built-in presets for every dimension on this page. Upload your image, select the platforms you need, and export a perfectly organized ZIP in seconds. Try it free today.

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